Digital Marketing & Communications Specialist
Agency-side digital marketing for a client roster that includes Colorado State University and the Fort Collins Downtown Development Authority, with a focus on paid media, SEO, and data-driven reporting.
Managing multi-channel paid campaigns across Google Search, Reddit, and Snapchat, with full responsibility for monitoring, optimization, and client reporting.
Supporting search optimization across client accounts through keyword research, on-page improvements, and regular performance reporting alongside internal teammates.
Designed and shipped a custom SEO and marketing research tool now used agency-wide, built on Claude's API, Cloudflare Workers, and DataForSEO to streamline keyword research and competitive analysis.
Building and maintaining performance dashboards that translate raw campaign data into clear, readable narratives clients can act on.
Designing and developing individual pages and full websites for clients using WordPress, Squarespace, and other design platforms.
Built a wedding photo and video brand from the ground up into a company with $100k+ in yearly revenue, managing everything from brand identity and SEO to client relationships and on-location production across Colorado.
Designed, developed, and maintained the company's complete digital identity, including the website, blog, social presence, and all branded visual assets.
Served as lead videographer in fast-paced, unscripted environments, capturing narrative-driven content across Colorado venues and locations.
Guided clients through the full project lifecycle from first inquiry to final delivery, while managing vendor and venue relationships throughout.
Coordinated timelines and deliverables across multiple concurrent projects while maintaining a 5-star client reputation.
Started professional marketing career at one of Colorado's largest digital agencies, managing SEO and content strategy for a portfolio of 30+ small business clients across a wide range of industries.
Managed SEO and content strategy for 30+ small business clients, adapting to different brand voices and industry contexts simultaneously.
Acted as lead copywriter across the portfolio, producing optimized blog posts, website copy, and video scripts tailored to each client's audience and search goals.
Coordinated closely with design and video teams to deliver multimedia marketing assets that improved client traffic and search rankings.
Reviewed metrics regularly and adjusted strategy to ensure measurable, consistent growth across clients' digital footprints.
Degree
Western Governors University
Certification
Federal Aviation Administration